New York City is the media and communications capital of the world. From historic Madison Avenue to Silicon Alley, the city is home to an astonishingly wide array of U.S. and international broadcasting, cable, advertising, public relations, publishing, music, film, and digital media companies. From TriBeCa to the Upper East Side, firms both big and small disseminate the ideas, information, and stories that shape our culture and collective psyche, craft the messages that establish the identities of companies, organizations, products, and political candidates around the globe, and develop the new technologies that are changing the way we communicate.
The New York Semester on Communications and Media brings Drew University students into the heart of it all, to learn from professionals who work in the interconnected world of communications, public relations, advertising, and media, and to visit the places in which meaning is created, stories conveyed, and information consumed. In this semester, the student will take a critical look at the operations of New York City’s media and communications industry, critically examine the making of – and meaning behind – the messages, and the discuss ethical and moral issues at play. At the end of the semester, you will have a deep understanding of the role of media and communications within American culture, as well as an appreciation for topics and controversies affecting New York’s media and communications world.